By: Tanya Lewis, LiveScience Staff Writer Published: 04/15/2013 01:31 PM EDT on LiveScience The taste of beer, without its alcoholic effects, may be enough to trigger the release of the pleasure chemical dopamine in the brain, a study finds.
David Swaddle's insight:
Beer makes us happy!
It's official, just the taste of beer makes us happy, even if the alcohol is removed. It gets us wagging our tails just like Pavlov's puppies.
Has anyone done a similar experiment with wine? It'd be interesting to know if alcohol is a more vital component of the experience, seeing as there's 3 times as much present. I volunteer to take part.